University of Dayton
Undergraduate Viewbook


Spreads I designed and photographed under the new brand concept of "Pursuing Truth, Provoking Thought", which relates the University's life pursuits to that of their students: a work in progress. Something refreshingly honest to come across in the sea of college admissions materials. This project involved bean-bag toss, Nintendo Wii, a backyard in New Jersey, building a cut-out diorama of a neighborhood, folding paper objects, and countless hours of mouse-clicking.

Designed with
Greg Ash (lead designer),
Emily Magnuson (designer),
Brad Failor (copywriter),
Jim Walls (a.c.d.),
and Darryl Cilli (e.c.d.)
at 160over90